Become a Product Manager
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9 Hours
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Become a Product Manager2 Reviews
$15.00$35.0057% OFF
93 Lessons (9h)
- Before starting the courseCourse OverviewFirst thing to doChoose your own adventureYay, free stuff!Why Product Management is awesome
- Introduction to Product ManagementWhat is a product manager?What is a Product?[ACTIVITY] The Big Bloated Blue Bird3 Different Types of Product Manager rolesHow to think about the type of PM you want to beProduct vs Project ManagementA day in the life of a PM
- Introduction to Product DevelopmentThe 4 Major Phases of the Product LifecyclesProduct Lifecycle Phases - Real ExamplesThe Product Development ProcessGetting Deeper Into the Product Development ProcessWhat is "Lean product development"?What is "Agile"?What is "Scrum" and how does it work?What is "Kanban" and how does it work?What is Waterfall development?Real world examples of Waterfall and Agile
- Ideas and user needsIntro to Ideas and User NeedsWhere ideas come from as a PMGetting to the Real User NeedsUsers vs. Customers
- Competitive & Market analysisMarket Research - Sizing the marketIntroduction to Finding competitorsFinding competitors as a Product ManagerDirect - Indirect CompetitorsThe 5 criteria for understanding competitorsThe last 3 criteria for understanding competitorsWhat's a feature table?Putting together a feature tablePractice building a feature tableAnalyze specific features[ACTIVITY] Wunderlist & their not so wunderful dilemmaMonitoring your competitorsWhat do we ultimately care about as a PM
- Customer DevelopmentWhat is customer development?Who you should talk toKey differences in customer developmentThe 4 types of interviewsHow to get them to talkHow to run a customer interview correctlyGood questions bad questionsPractice writing emailsFinding interviewees externallyFinding interviewees internallyBuilding User Personas off your InterviewsReal life example of a user personaThe Product Manager & the data diet
- Conceptualizing the solutionIntro to wireframingWireframe, mockup, prototypeLet's sketchPRACTICE: Sketching out a mobile appUsing POPIntro to BalsamiqPRACTICE: Building YouTube in Balsamiq
- Metrics for Product Managers - Defining Success and Measuring ResultsIntroduction to metricsReal life examples of metricsMetrics of all kindsHow to pick good metricsUsing the AARRR (Pirate) metrics frameworkUsing the HEART metrics framework - Part 1Using the HEART metrics framework - Part 2Tracking your metrics in practice
- Building the Product - Project Management for PMsIntroduction to EpicsLet's get into Epic SpecsUser stories and acceptance criteriaReal life example of epics, specs, user stories, and the backlogEstimations and VelocityRoadmappingPrioritization
- Working with people and stakeholdersGeneral communication skillsWorking with engineersWorking with designersWorking with executives and others
- Technology for product managersWhy learn technology?"The Cloud", servers, clients, and the inner workings of the internetUnderstanding the front end, back end, and tech stacksUnderstanding APIs - Application Programming InterfacesAdditional technology
- What you should do to prepare yourself for the jobGetting relevant experienceBuilding portfolio with a side projectBranding yourself
- How to look for a job in Product ManagementWhere to look and what to look forInside advice on your PM job hunt
- How to get the job in Product ManagementResumesInterviewing for Product ManagementHow to answer interview questions the right wayInsider tip for getting the job
- After you've got the jobThe first things to do
- Extended interviews with current Product ManagersInterview with Daniel Demetri part1Interview with Daniel Demetri part2
Become a Product Manager2 Reviews
$15.00$35.0057% OFF
DescriptionInstructorImportant DetailsReviewsRelated Products
Discover the Job Analysts Are Calling a "Mini-CEO" & How to Make It Yours
EK
Evan KimbrellEvan Kimbrell is the founder and director of Sprintkick, a referral based full service digital agency based out of San Francisco. Over the last 4 years, he has overseen the development and launch of over 100 web and mobile apps. Clients range from 1-2 man startups bootstrapping their idea, to multibillion dollar Fortune 100s like Wal-Mart, Dick’s Sporting Goods, & GNC. Before founding Sprintkick, Evan worked as a VC for the LA-based Juvo Capital firm.Terms
- Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.
2 Reviews
4.5/ 5
All reviews are from verified purchasers collected after purchase.
DW
Deric Wells
Verified Buyer
Not as interactive as It could be. Minor bugs but the info is great kind of draggy vibe but still great information Thanks too
Sep 5, 2019
RL
Roberto Lopez
Verified Buyer
Mar 15, 2019
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