How to Create a Compact Marketing Plan
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Streamline Your Marketing Efforts with Help From a PhD Marketer
InstructorCharlene Walters is an executive and Business and Branding mentor who developed and leads a Digital Entrepreneurship MBA program. She enjoys combining her knowledge and love of Marketing/Branding with her passion for innovation and desire to help others succeed. Her biggest fulfillment comes from working one on one with entrepreneurs to hone their personal brands and further their business strategies. Charlene is also the author of Own Your Other a memoir about overcoming tragedy/loss and moving forward in life based on her own personal experience. As part of that, she serves as a motivational speaker and coach and to others.
Charlene also specializes in content creation, thought leadership development and video/script/curriculum development. She has created and taught numerous Business/Marketing courses and workshops, and has also held a variety of Sales, Management and Marketing roles at startups and larger corporations.
Charlene completed a BA in English at The University of Connecticut, an MBA/Management at St. Thomas University, and a PhD in Business Administration/Marketing at Northcentral University. Her doctoral research involved Consumer Internet Behavior and analyzing why consumers choose to make purchases on one site versus another.
Charlene currently lives in Charlotte, North Carolina and is a writer, entrepreneur, life enthusiast and mother of two.
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