Intro to the course14:46
What Is Google AdWords?9:26
Creating your first AdWords account11:34
Learning about navigational structure and campaign structure11:11
Selecting the right campaign type8:19
Understanding the Google Search Partner Network7:21
Understanding Device Targeting7:35
Diving into Tablet traffic trends9:10
Understanding Location Targeting part 111:05
Configuring your location targeting and using advanced search12:00
Understanding advanced targeting settings in location targeting17:07
Language setting and an introduction into the different bidding strategies6:23
Diving into Automated Bidding Strategies- Target CPA, Target ROAS and Target Search Page Location16:46
Target outranking share, maximize clicks, ECPC,17:37
Manual CPC bidding and configuring your bids inside the AdWords dashboaard7:07
Understanding accelerated vs advanced delivery methods13:25
Location, Call, Review, Callout and Structured Snippet ad Extensions14:03
Understanding Sitelink extensions and location extensions in detail14:03
Configuring Sitelink Extensions, Call Extensions and Callout Extensions in the AdWords dashboard12:24
Understanding ad scheduling and configuring soft scheduling7:33
Understanding ad rotation settings8:50
Dynamic search ads and tracking templates brief overview4:55
